Build practical skills in analytics and smart automation
Build practical skills in analytics and smart automation
The Business Analytics & Artificial Intelligence specialization at ACCMAN Institute of Management is designed for analytical thinkers who aim to turn data into actionable insight and strategic impact. The program equips students to transform data into actionable insights and strategic impact. The program integrates Business Analytics, AI and Decision Sciences to enable intelligent, ethical and technology-enabled decision-making.
The curriculum integrates Data Analytics, Predictive Modelling, Business Intelligence, Machine Learning, Artificial Intelligence (AI) and Decision Science frameworks, enabling students to extract value from data and support complex managerial decisions. Practical exposure to tools such as Python, R, Power BI and SQL ensures hands-on competency.
Through case studies, analytics projects and collaborations with tech-driven organizations, students learn to interpret business challenges through quantitative models and AI-driven insights. Emphasis on ethics, interpretability and responsible AI ensures a balanced understanding of technology and human judgment.
Graduates of this specialisation are equipped to work in domains such as data consulting, business strategy, digital transformation and AI-led innovation—bridging the gap between analytical expertise and managerial leadership.
using advanced statistical and analytical techniques
to solve real-world business challenges
with AWS, Google Cloud and Azure AI for large-scale data management
using Power BI, Tableau and Looker to present insights effectively
to build strong programming capability for data analysis and automation
including ETL pipelines, warehousing and data architecture
for safe, sustainable and human-centric AI deployment
including marketing, finance, HR and supply chain
an end-to-end analytics project executed with live business data sets under expert mentorship
in Data Science, Python for Business Analytics, Power BI, Machine Learning and Cloud AI
Your journey to excellence begins here — three simple steps
Submit application with academic details and entrance scores.
Shortlisted candidates attend PI for fit and readiness.
Receive offer, confirm seat through fee payment and verification.
Meet the mentors shaping ACCMAN’s programme with real‑world expertise.
Explore our four pillars of ACCMAN PGDM
A modern pedagogy that blends academic depth, industry exposure, and future-ready skills.
Quality-driven academics combined with hands-on labs and applied learning.
Designed with industry experts ensuring relevance and high employability.
Live projects, simulations, and capstones turn learning into real impact.
Mentorship from faculty, alumni, and industry leaders to guide your journey.
AI tools, analytics platforms, and industry software integrated seamlessly.
HR Analytics, Python, Power BI, SEO/SEM, GA4, AI, Digital Strategy & more.
Summits, conclaves, CHRO talks, immersion programs & innovation labs.
Creativity, emotional intelligence, ethics, wellness & student clubs.
A modern pedagogy that blends academic depth, industry exposure, and future-ready skills.
Case studies, live datasets and industry simulation projects
Guidance from data scientists, AI consultants and analytics leaders
Cloud labs, AI-driven platforms and open-source data tools
Projects across marketing, operations, finance and HR analytics
Python, Power BI, Machine Learning and Artificial Intelligence for Business
Analytics hackathons, data challenges and industry competitions
Frameworks from MIT Sloan, McKinsey Analytics and Gartner AI trends
Workshops, analytics conclaves and innovation bootcamps with industry partners
Explore our four pillars of ACCMAN PGDM
ACCMAN features modern classrooms, advanced labs, and vibrant learning spaces. The campus is built to inspire innovation, collaboration, and academic excellence.
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ACCMAN features modern classrooms, advanced labs, and vibrant learning spaces. The campus is built to inspire innovation, collaboration, and academic excellence.
ACCMAN features modern classrooms, advanced labs, and vibrant learning spaces. The campus is built to inspire innovation, collaboration, and academic excellence.
Explore career-focused tracks designed with industry — choose your edge.
Explore career-focused tracks designed with industry — choose your edge.
Decode value in a digital economy. Learn global valuation standards.
Master Indian and global banking ecosystems from FinTech to regulatory.
Lead with empathy and data. Explore AI in HR and behavioural science.
Combine creativity and analytics. Build data-driven brand strategies.
Transform data into insight. Work with Python, ML, and predictive modeling.
Design seamless, sustainable service systems integrating logistics and AI.
It’s the practice of using data, analytics and digital tools to understand audiences, predict behavior and improve marketing decisions. It brings together strategy, technology and measurement so organizations can act on real evidence rather than guesswork.
You’ll learn how to collect and analyze data, use digital platforms, interpret consumer behavior, build segmentation models, track campaign performance and turn insights into practical actions. You’ll also gain experience with common analytics tools and marketing technologies.
Graduates often work in digital marketing, data analysis, market research, customer insights, marketing automation, campaign management and growth roles. Companies in tech, retail, finance, agencies and startups all hire for these skills.
by Balibhadra Foundation, ACCMAN bridges theory and practice to deliver affordable, globally relevant management education.
ACCMAN builds ethical leaders through industry-aligned, sustainable learning.
